Samsung Electronics Attains 45 Recognitions, Involving 2 Top Honors, at the International Design Excellence Awards 2024 – As Detailed by Samsung Global Newsroom.

Samsung Electronics revealed today that it has been acknowledged for its design brilliance at the International Design Excellence Awards (IDEA) 2024. The honors encompass two Gold, one Silver, and two Bronze awards, along with 40 Finalists.

IDEA stands out as one of the globe’s most esteemed design award schemes held by the Industrial Designers Society of America (IDSA). Since its establishment in 1980, IDEA recognizes accomplishments in industrial design. This year, IDEA has awarded winners across 20 categories, including Home, Consumer Technology, and Digital Interaction. Crucial evaluation criteria include Design Innovation, User Benefit, Societal Impact, and more.

The design ethos of Samsung mirrors the ever-evolving values and cutting-edge technology of the company. The accolades were granted in acknowledgment of the company’s excellence in design focused on enhancing consumer lifestyles and experiences.

“These recognitions act as crucial affirmation of our unwavering dedication to pushing the boundaries of design while ensuring that our creations deeply resonate with individuals,” noted TM Roh, President and Head of the Corporate Design Center at Samsung Electronics. “Looking ahead, we will continue to concentrate on developing innovative designs that not only enhance the lives of our users but also stay faithful to the core essence of each product.”

Samsung Secured 2 Gold Awards for These Innovative Creations:

• Galaxy AI UX introduces significant intelligence that aims to enhance every facet of life, particularly by enabling seamless communication at any place and time.

• Advanced Design Concepts for Appliance Accessories, labeled as ‘Sustainable Design Identity for Home Appliances Accessories,’ differentiated accessories based on maintenance requirements and disposal methods.

Samsung Garnered a Silver Award for This State-of-the-Art Product:

• Galaxy Z Flip 5 is a foldable smartphone that utilizes a novel form factor and a larger cover display to optimize the user experience.

Samsung Secured Two Bronze Awards for These Seamless Designs:

• The Galaxy Tab S9 Series seamlessly combines the portability of a tablet with the powerful features of a laptop, making it a versatile productivity tool throughout the day.

• AI Vision Inside identifies up to 33 fresh food items entering and exiting the Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™+, subsequently updating the user’s Food List.

A Total of 45 Awards Recognized for Product and UX Design, Encompassing TVs, Home Appliances, and Smartphones

An array of Samsung designs were shortlisted as Finalists, inclusive of:

• The Neo QLED 8K, an immersive TV with the infinity air design.
• The Music Frame, a customizable wireless speaker that seamlessly blends into any setting.
• The Bespoke AI Laundry Combo™, an all-in-one washer and dryer configuration.
• The Easy Setting Box, which enables users to partition screens into multiple sections for enhanced productivity.
• The Galaxy Z Flip5 Maison Margiela Edition Package, a unique collaboration inspired by Parisian Haute Couture.

¹ As of March 2024, AI Vision Inside can identify up to 33 food items, with periodic updates to improve accuracy. ² Naming varies by region: North America – Bespoke 4-Door Flex™ Refrigerator with AI Family Hub™+, Latin America – Bespoke 4-Door French Door Refrigerator with AI Family Hub™+.

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