A Pivotal Moment in Display Innovation – Samsung Global Newsroom
The influence of television on society is undeniable. Not too far in the past, families centered their interactions around the TV. Possessing one was a mark of honor and a sign of prosperity. With advancements in picture quality technology, TVs have played a crucial role in driving the expansion of the media and entertainment industries.
▲ SW Yong, President and Head of Visual Display Business, Samsung Electronics
Samsung Electronics has revolutionized people’s lives by popularizing wall-mounted and intelligent televisions. Constantly leading the way in TV technology and software, Samsung is now harnessing AI to surpass constraints in viewing experiences and shape the future of screen interactions.
The Impact of AI Screens on Everyday Life
In today’s interconnected age, AI TVs are poised to serve as the core of an AI-driven smart home system – linking, overseeing, and managing devices to offer consumers enhanced convenience and more enriching experiences. Functioning as the nerve center of the AI home, the AI TV enables users to effortlessly supervise and operate connected devices, seamlessly integrated into the SmartThings ecosystem via Calm Onboarding technology.
To conveniently monitor appliances, users can check the Daily Board on their Samsung AI TVs. This expansive display showcases a 3D Map View illustrating the status of devices in the home. Additionally, energy usage can be regulated by remotely switching off lights or the air conditioning if left on. Cameras and sensors guarantee remote home surveillance, and users can even stream videos to entertain their pets.
▲The 8K NQ8 AI Gen3 Processor combines AI sound, AI picture and AI optimization features for a seamless viewing experience
Additionally, AI TVs offer an immersive ultra-large, high-resolution viewing experience, giving users the sensation of being in the front row of a stadium, cinema, or concert hall.
The Neo QLED 8K features 8K AI Upscaling Pro, allowing users to enjoy SD/HD/Full HD content at 8K resolution levels. AI Motion Enhancer Pro enhances sports content for a more lifelike experience. Meanwhile, Active Voice Amplifier Pro ensures every word is crystal clear – whether it’s dialogue in a movie amidst background music or a sports commentator’s voice above the crowd’s cheers. With these functionalities, we are entering the era of the AI home theater and sports arena.
The Evolution of AI Screens Leading to AI Homes
AI TVs are ushering in new possibilities – experiences that were previously unimaginable with traditional TVs. Consequently, AI homes will advance with the integration of Samsung’s Tizen operating system.
As AI becomes a defining factor in the global home appliance market, operating systems play a vital role in incorporating AI into TVs.
▲Since its launch in 2015, Tizen has become a dominant OS for smart TVs
Equipped with SmartThings and Tizen OS, Samsung AI TVs will increasingly personalize their services based on users’ preferences and lifestyles. The lines between products and service platforms will blur, paving the way for an ‘Era of Device Platform Innovation.’ Ongoing enhancements to Tizen OS will ensure top-notch service in the years ahead.
At the core of the personalized experiences delivered by AI TVs is on-device AI – embedded AI within the TV that doesn’t require a cloud connection. This technology offers greater security compared to cloud-based AI since personal data doesn’t need to be transmitted to a server.
Above all, ‘Samsung Knox’, Samsung’s in-house security solution, will provide comprehensive protection for devices and personal data, ensuring users can enjoy a secure AI home.
The Future of AI: Implications for Consumers
The swift evolution of AI raises numerous social, ethical, economic, and legal questions. Nonetheless, AI will progress in a manner that delivers increased value to consumers.
Samsung aims to revolutionize lifestyles with AI screens by comprehending, responding to, and adapting to users’ requirements – offering novel screen experiences previously beyond reach.
Whether facilitating communication across language barriers, suggesting content, or managing home devices, AI already significantly impacts everyone’s lives. Through continual advancements in AI screens, Samsung will enhance daily life within the AI home.
https://news.samsung.com/global/editorial-ai-a-tipping-point-in-screen-experience-innovation?utm_source=rss&utm_medium=direct
