CEO of Intel Explores Strategies to Regain Dwindling Market Share
Intel aims to reclaim its top position as the leading chip manufacturer worldwide, according to CEO Pat Gelsinger, following being surpassed by TSMC and Samsung in recent times.
“We aspire to manufacture chips for all, including AI chips, utilizing U.S. factories,” remarked Gelsinger at the sidelines of the Computex tech expo in Taipei.
Intel is striving to revitalize its struggling foundry division, which encountered a larger operating deficit of $7 billion in 2023 compared to the previous year. A Counterpoint Research report from May 22 indicated that Intel is currently not among the top six revenue-generating foundries.
The company held the title of the largest chipmaker globally until 2017 when Samsung Electronics took over in terms of revenue. In 2023, Taiwan Semiconductor Manufacturing Company reportedly surpassed Samsung to claim the top spot as the world’s biggest foundry in revenue.
“Our primary objective is to regain leadership, as many of the setbacks stem from outdated process technology,” explained Gelsinger.
With an anticipated $8.5 billion from the CHIPS and Science Act funding by the Biden administration, along with a potential additional $11 billion, Intel aims to advance its semiconductor production and research and development.
“The funding is crucial. Our aim is to achieve economic competitiveness to establish factories in the U.S., a condition facilitated by the CHIPS Act. It levels the playing field between building in Asia versus the U.S.,” added Gelsinger.
Aside from chip design, Intel also envisages catching up with Nvidia and AMD following a period of minimal involvement in the AI boom, where tech giants like Meta, Microsoft, and Google were avid consumers of Nvidia chips.
At the Computex event in Taipei, Gelsinger introduced the new Xeon 6 processor designed for data centers, boasting enhanced performance and power efficiency compared to its predecessor.
“The introduction of Xeon 6 marks a significant stride in our competitiveness, aiming not only to retain our market share but also to reclaim lost opportunities,” highlighted Gelsinger.
“As we progress towards regaining [chip manufacturing] process leadership, we anticipate improved profitability,” he emphasized.
Significant Market Presence in China
Despite attempts by Washington to limit chip exports to China and Beijing’s initiatives to diminish foreign dependency in the semiconductor domain, China continues to be a pivotal market for numerous U.S. chip manufacturers, including Intel.
“Presently, China is a key market for Intel, and we are committed to expanding its significance for Intel in the future,” Gelsinger affirmed.
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“Our approach involves deliberate navigation, product development compliance with both countries’ laws, and crafting compelling products,” Gelsinger stated.
Intel, Broadcom, Qualcomm, and Marvell Technology, major U.S. chip players, record higher revenues from China compared to the United States, as indicated by S&P Global data in March.