Have you ever desired to stream Ted Lasso or The Morning Show in full clarity with vibrant, vivid, and engaging visuals on a Google Pixel 8 Pro or Samsung’s Galaxy Z Fold 5?
A new report from Bloomberg’s Mark Gurman highlights an Apple job listing for the position “Android Software Engineer – Apple TV app,” indicating an interest in expanding one of Apple’s primary services to a wide array of devices. After all, convincing everyone to switch is quite challenging.
The job description indicates that the engineer will “lead the development of entertaining new features and assist in building an application used by millions to watch and explore TV and sports.” This likely pertains to the extensive content available on Apple TV Plus, which is all encompassed in the current Apple TV app found on both first-party and third-party devices. It includes Apple’s original TV shows, movies, documentaries, and live sports content such as Friday Night Baseball and MLS Season Pass.
Since its launch in 2019, Apple TV Plus has been accessible on first-party devices like iPhone, iPad, Mac, Apple TV streaming boxes, and Vision Pro within the TV app. The same app is also available on third-party devices like smart TVs – including Samsung, Sony, TCL, Fire TV, and Hisense – streaming players and gaming consoles.
Similar to Apple Music, which provides an Android application, Apple aims to expand the reach of the streaming service and enable more individuals to stream the latest shows and movies. As services become increasingly vital to Apple, particularly from a revenue perspective, it’s logical to target as many users as possible, even if they are not using an Apple device.
Expanding Apple TV Plus’ outreach
If an Android launch on Google’s Play Store materializes, it will immediately extend the accessibility of Apple TV Plus to a broader audience on various devices manufactured by Google, Samsung, Motorola, and OnePlus, among others.
This expected app would emulate other streaming services like Peacock, Netflix, and Disney Plus, which all offer a variety of applications for nearly every major platform. It’s sensible to cater to potential customers or existing subscribers on popular devices.
Given that the job listing hints at sports and explicitly mentions it, it will be intriguing to see if the recently introduced Sports app will expand beyond iOS. It’s likely that this might be less probable as it’s not subscription-based, and following Apple Music’s Android launch, it seems Apple wants to link it back to revenue. Thus, apart from Apple TV Plus, it could extend to Fitness Plus, although that necessitates an Apple Watch or iPhone.
