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ChatGPT has made significant progress in its journey to rivaling Google by launching its new version that doesn’t require users to create an account.


An invitation to users, a power play to rivals?

I think this is an interesting change that will possibly tempt more people to try ChatGPT, and when they try it for the first time, it can seem pretty impressive. It allows OpenAI to give users a glimpse of its capabilities, which I imagine will convince some people to make accounts and access its additional features. 

This will continue expanding ChatGPT’s user pool that may choose to go on and become ChatGPT Plus paid subscribers. Perhaps this is a strategy that will pay off for OpenAI, and it might institute a sort of pass-it-down approach through the tiers as it introduces new generations of its models.

This easier user accessibility could mean the type of user growth that could see OpenAI become as commonplace as Google products in the near future. One of Google Search’s appeals, for example, is that you could just fire up your browser and make a query in an instant. It’s a user-centric way of doing things, and if OpenAI can do something similar by making it that easy to use ChatGPT, then things could get seriously interesting.

To create an OpenAI account or not to create an OpenAI account

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