OpenAI made a splash in the tech world with ChatGPT, shaking up the industry in a remarkably short time frame. However, the next phase will be a true test of its capabilities.

An eagerly awaited alliance with Apple is poised to propel OpenAI to new heights, exposing it to millions of users who may be unfamiliar with generative AI. The company’s soaring valuation has raised the stakes, especially in light of interest from investors such as Apple and Nvidia.

A recent restructuring of its organizational setup, blending nonprofit and for-profit elements, has faced backlash for straying from its original mission of using AI for the greater good. Despite unveiling a sneak peek of its latest AI model, known as Project Strawberry and soon to be officially launched as OpenAI o1, the future of GPT-5 hangs in the balance.

All of these developments present a formidable challenge for a company that has navigated a tumultuous path to success. OpenAI’s CEO and co-founder, Sam Altman, has been a polarizing figure, weathering internal strife, questions about conflicts of interest, skepticism regarding his intentions, and a wave of departures by key team members.

Can Altman guide OpenAI to prominence in the AI arena? Explore further in the accompanying video.